COBRA GOLF INTRODUCES NEW 2009 KING COBRA SZ IRONS

Low-profile clubheads designed for high-profile shots

CARLSBAD, CA (March 16, 2009) - Cobra Golf unveils technologically advanced tools for game improvement in the new 2009 King Cobra SZ Irons, or "Sweet Zone" Irons. The irons' low-and-wide design is defined by key components: Their sleek, low-profile clubhead design and shortened hosel result in a low-and-back Center of Gravity (CG), while a wide sole and heel-toe weighting system helps achieve maximum Moment of Inertia (MOI). These attributes create forgiving irons that help golfers launch the ball higher and achieve pinpoint accuracy on their shots.

"The SZ iron offers patented technology and winning performance at an affordable price," said Brian Zender, General Manager for Cobra Golf. "The SZ is an award winner prior to our March launch and has impressed test panels with golfers of various abilities for its high trajectory, forgiveness, distance and feel."

The irons feature a best-of-all-worlds approach, when it comes to design features.

"The SZ is designed from the ground up to deliver maximum forgiveness, consistency, and feel," said Tom Preece, Vice President of Cobra Club Research and Development. "The wide sole, low profile, offset clubhead design creates a low-back CG location for high, draw-bias trajectory. The heel-toe perimeter weighting increases inertia for maximum clubhead stability on off-center hits. Plus the SZ features a unique patent-pending sole design which keeps the clubhead centered and stable both at address and through contact. The SZ performance design is coupled with a urethane insert, layered across the back side of the entire face, which dampens unwanted vibration and gives great feel."

SZ Iron - Men's high-res	SZ Iron - Senior's high-res	SZ Iron - Women's high-res

SZ TECHNOLOGY
The all-new SZ irons for 2009 are ideal for golfers seeking superior distance, forgiveness and feel. They feature a progressive offset throughout the set, to make each iron as easy as possible to hit.

Wide Sole, Low-Profile Clubhead Design:

• The wide sole - which is rounded from front to back - prevents digging into the turf. Together with the low profile create an extreme low-and-back CG and high MOI, for high launch, more distance and maximum forgiveness.

Heel-Toe Weighting:

• Provides higher inertia for greater forgiveness and accuracy.

Full Back Cavity Plate with Urethane-Backed Insert:

• Enhances feel.

Premium Aldila DVS-HL or Nippon N.S. 1030H Shafts:

• Lightweight shafts generate faster clubhead speeds for higher launch, increased distance and accuracy.

Square-at-Address Set-Up:

• Bounce/sole radius design provides a stable, balanced position at address.

King Cobra SZ irons are available in men's graphite and steel shafts (4-GW), and women's and seniors' graphite (5-SW).

SZ sets will begin shipping early March with a suggested retail price of $720 (graphite) and $600 (steel) per set.

CARLSBAD, CA (January 23, 2009) - Cobra Golf, the leader in power technology, announces the release of the 2009 King Cobra S9-1 drivers featuring improved "Hotter 9 Points" Technology and enhanced Frequency Tuning. The S9-1 brings a measure of customization to the masses with Speed Tuning Technology through which each model is designed by player type and ball speed, giving golfers a new threshold of power, accuracy, forgiveness and feel.

"The new S9-1 drivers are the best-looking, best-sounding and best-performing drivers Cobra has ever produced," says Brian Zender, General Manager of Cobra Golf. "There's a version for every type of player, from amateur to pro. It's already made a believer of Geoff Ogilvy, who used the S9-1 driver to capture the 2009 PGA Tour's opening event, the Mercedes-Benz Championship."

S9-1 DRIVER TECHNOLOGY
S9-1 Drivers are designed to create more powerful, accurate drives for all player types, further elevating Cobra's Hotter 9 Point clubface and Speed Tuning technologies.


S9-1 Driver
The 460cc S9-1 is available in six Speed Tuned models: F, M, M Offset, Senior's, Women's and Offset Women's. It features a large, state-of-the-art clubface sporting Cobra's patented Milled Dual Rhombus Face Insert Technology. The lightweight, longer 45.5" shaft, and lighter clubhead weight (6 grams lighter) help generate increased ball speed, while the clubhead's optimized weighting and face curvature optimize accuracy for all player types. New subtle dimples on the crown make for a cleaner, sleek look at address.

Discretionary weight is used to optimize each model's CG location, which gets progressively more draw-biased from the F model to the M to the M Offset. Thus, the F is square-faced and Speed Tuned to produce a slight draw-bias ball flight, high launch and low-mid spin; the M a draw-bias ball flight, high launch and mid spin; and M Offset a maximum draw-bias ball flight, extra-high launch and mid spin.

Exclusive Hotter 9 Points Design with Milled Dual Rhombus Face Insert
Maximizes the COR to boost ball speed and flight consistency across the entire clubface. This technology elevates Cobra's renowned 9 Points clubface technology to the next level, through a new clubface shape that's adjusted towards a 1:1 length-to-width ratio. This helps transfer more energy to the ball at impact with incredible efficiency.

Frequency Tuning
Internal crown rib geometry technology optimizes both sound and feel at impact, for a pleasant, crisp sound from wherever the ball strikes the clubface - to make the S9-1 the best sounding driver Cobra has ever produced.

Traditional Head Shape
The new, more traditional clubhead design and subtle crown dimples instills confidence at address.

Enhanced Speed Tuning
The internal club weighting works in concert with the Speed Tuned shafts to maximize ball speed for all player types. Cobra designers freed up discretionary weight by adjusting the clubface size and shape, thus optimizing the clubhead's mass properties. A low-and-back CG improves launch, spin and ball flight, while optimized face bulge-and-roll helps reduce spin variance for increased distance on shots hit across the face. Whether a golfer's ball speed is an extreme 150+ mph (X), a fast 125 to 155 mph (F), or a more moderate 110 to 140 mph (M), there's an optimal S9-1 clubhead/shaft combination that will maximize that player's ball flight, accuracy and distance.

The S9-1 F Driver ($375 MSRP) is offered in lofts of 9.5° and 10.5°, S9-1 M Drivers ($375) in 10.5° and 11.5°, and S9-1 M Offset in 9.5° and 10.5° -- all standard with Cobra/Aldila DVS-HL shafts.

The S9-1 Seniors' Driver ($375 MSRP) loft is 11.5°, while the S9-1 Women's Driver ($375) loft is 11.5° and the Offset Women's model is 13.5° -- all standard with lightweight Cobra/Graphite Design Tour AD YS shafts.

S9-1 Pro Driver
The 460cc S9-1 Pro was developed in close collaboration with Cobra's PGA Tour Professionals. It's offered in two models: The deep-faced S9-1 Pro D yields a mid-high launch with low spin, for a lower, piercing ball flight, while the shallow-faced S9-1 Pro S generates higher launch with low-to-mid spin to promote higher ball flight. Both S9-1 Pro drivers feature the proprietary high performance Cobra/Matrix OZIK Xcon 6 shaft. Golfers can also order the S9-1 Pro drivers with a wide range of custom shafts.

Hotter 9 Points and Large Face with Milled Dual Rhombus Face Insert
Designed to maximize COR, the reengineered Hotter 9 Points technology incorporates Cobra's exclusive Milled Dual Rhombus Face Insert to promote higher ball speeds and more consistent flight across the entire clubface.

Lightweight Composite Crown
The lightweight composite crown frees up discretionary weight and optimally positions the CG, increasing Moment of Inertia (MOI) and generating faster ball speed.

Square Face Alignment
Traditional top-down profile with open alignment at address.

Swingweight Screw
A factory installed swingweight screw enhances speed tuning, allowing further customization with a wide range of custom shafts. Additionally, the screw placement on the sole of the club moves more weight down and back, lowering the CG.

Both S9-1 Pro Drivers ($480 MSRP each) are available in lofts of 8.5°, 9.5° and 10.5° with high performance Cobra/Matrix Ozik Xcon 6 shafts.

All S9-1 drivers will be available through golf retailers early February 2009.

For more information about the King Cobra S9-1 products, visit us online at www.cobragolf.com,

COBRA GOLF INTRODUCES PRO CB AND PRO MB IRONS

Designed with input from Cobra Tour Staff, new forged irons offer superior feel and workability CARLSBAD, CA (March 27, 2008) – Cobra Golf introduces the first irons designed and developed with feedback from the Cobra PGA Tour Staff – the new King Cobra Pro CB™ and King Cobra Pro MB™ irons. Engineered from Forged 1020 Carbon Steel, these new irons provide soft, solid feel along with the control and workability that accomplished players desire. "The new Pro CB and Pro MB irons round out our comprehensive offering of new irons for 2008," said Jeff Harmet, President, Cobra Golf and Titleist Clubs. "Both of these forged iron models were developed with our PGA Tour staff players, who have already enjoyed success with them this season." Cobra's Tour professionals have been playing the new Pro CB and Pro MB irons since the start of the 2008 season. Geoff Ogilvy captured the recent WGC-CA Championship and utilized the new high-performance muscle-back Pro MB irons to achieve the #1 ranking in Greens in Regulation. Ian Poulter and the newest Cobra staff player Jason Gore also trust the performance of the new Pro MB irons for their success. In February, J.B. Holmes won the FBR Open, hitting more than 70 percent of Greens in Regulation with his Pro CB irons. In addition to Holmes, young guns Camilo Villegas and Kevin Na play the new cavity-back Pro CB irons. KING COBRA PRO CB TECHNOLOGY The new Pro CB irons deliver superior feel and workability. With a forged cavity back, shorter hosel and lower CG, these irons have been engineered for a higher ball flight, while the rounded sole camber improves turf interaction. Forged 1020 Carbon Steel: Provides a tour soft, solid and powerful feel. Cavity-Back Design: Positions weight behind the hitting area for solid feel and workability. Thin Topline with Minimal Offset and Narrow Sole: Provides workability with some forgiveness. Shortened Hosel: Positions CG for high-launch trajectory desired by accomplished players. Round Sole Camber: Improves turf interaction. Royal Precision Rifle Project X 5.5 Steel Shaft: Optimizes feel and control, and promotes higher launch. King Cobra Pro CB irons, available in men's steel shafts (3-PW), and are shipping now, with a suggested retail price of $1,049 per set. PRO CB SPECIFICATIONS Head Material: Forged 1020 Carbon Steel Grip: Cobra/Golf Pride Tour Velvet 0.600 Round 55D Shaft: Royal Precision Project X 5.5 Steel Shaft, 118g PRO CB Loft Lie Length Swing Weight Offset 2 19 60 39.5 D3 0.110 3 21 60.5 39" D3 0.105 4 24 61 38.5" D3 0.100 5 27 61.5 38" D3 0.095 6 30 62 37.5" D3 0.090 7 34 62.5 37" D3 0.085 8 38 63 36.5" D3 0.080 9 42 63.5 36" D3 0.075 P 46 64 35.75" D3 0.070 GW 50 64 35.50" D3 0.070 King Cobra Pro CB irons KING COBRA PRO MB TECHNOLOGY The new Pro MB irons give accomplished players the soft feel of forged 1020 carbon steel, along with the refinement that comes from superior engineering. The longer hosel is ideal for players who prefer a high degree of ball control, while the thin topline and rounded sole camber further aid control and feedback Forged 1020 Carbon Steel: Provides a tour soft, solid and powerful feel. Muscle-Back Design: Positions weight behind the hitting area for solid feel and workability. Thin Topline with Minimal Offset and Narrow Sole: Allows skilled players to control the ball. Tour-Designed Hosel: Positions CG for mid launch preferred by accomplished players. Round Sole Camber: Improves turf interaction. Premium True Temper Dynamic Gold S300 Steel Shaft: Classic Tour-proven shaft optimizes accuracy and control. King Cobra Pro MB irons, available in men’s steel shafts (3-PW), are shipping now with a suggested retail price of $1,049 per set. PRO MB SPECIFICATIONS Head Material: Forged 1020 Carbon Steel Grip: Cobra/Golf Pride Tour Velvet 0.600 Round 55D Shaft: True Temper Dynamic Gold S300 Steel Shaft, 130g PRO CB Loft Lie Length Swing Weight Offset 2 19 60 39.5" D3 0.110 3 21 60.5 39" D3 0.105 4 24 61 38.5" D3 0.100 5 27 61.5 38" D3 0.095 6 30 62 37.5" D3 0.090 7 34 62.5 37" D3 0.085 8 38 63 36.5" D3 0.080 9 42 63.5 36" D3 0.075 P 46 64 35.75" D3 0.070 GW 50 64 35.50" D3 0.070 King Cobra Pro MB irons For more information about the King Cobra Pro CB and Pro MB irons, visit us at www.cobragolf.com, Titleist, FootJoy, Cobra and Pinnacle comprise the major golf brands of the Acushnet Company, an operating company of Fortune Brands, Inc. (NYSE - FO). Titleist, Cobra, FootJoy, Pinnacle, King Cobra Pro CB and King Cobra Pro MB are trademarks owned by Acushnet Company. All other trademarks are property of their respective owners.

COBRA GOLF INTRODUCES NEW 2008 KING COBRA FP IRONS

Providing the unique combination of greater forgiveness and enhanced playability CARLSBAD, CA (February 14, 2008) – Cobra Golf delivers optimal forgiveness and playability with enhanced feel in the new, re-engineered King Cobra FP irons. Already recognized as an award-winner in the 2008 Golf Digest Hot List, the new FP irons introduce several new design and construction features resulting in exciting new performance benefits. "The new 2008 King Cobra FP iron line provides significant design and technological improvements from its award-winning predecessor," said Jeff Harmet, President, Cobra Golf and Titleist Clubs. “From the sleeker head and new mid-width sole design to the new brand and model shafts, we've made improvements that provide avid golfers the perfect blend of forgiveness and playability with outstanding feel.” “Golfers of all abilities will appreciate the higher MOI and lower CG for even more consistent distance and ball flight across the hitting area,” said Scott Rice, Director of Research and Development, Cobra Golf. “In addition, the new modern head profile and enhanced aesthetics give golfers confidence at address and set-up.” FP IRON TECHNOLOGY: FP irons have a unique combination of forgiveness with playability. The new head design and full cavity backed plate with urethane membrane offer enhanced feel along with a great look, while the relieved mid-width sole design, and increased perimeter weighting provide superior forgiveness and playability under a wide variety of conditions. Undercut Cavity, Mid-Width Sole Head Design: Low-and-back CG for greater forgiveness and increased levels of playability. Heel-Toe Perimeter Weighting: Higher inertia for greater forgiveness and accuracy. Urethane Insert, Full Back Cavity Plate: Both technologies enhance feel, while the urethane insert allows 10-20 grams of weight to be redistributed to the heel and toe for optimal MOI. Premium Aldila VS PROTO-HL or Nippon N.S. Pro Shafts: Increased launch and playability. AVAILABILITY AND PRICE: King Cobra FP Irons are available in men’s graphite (4-GW) and steel shafts and women’s and seniors graphite (5-SW) shafts. The new King Cobra FP irons are shipping now, with a suggested retail price of $720 (graphite) and $600 (steel) per set. KING COBRA FP SPECIFICATIONS Head Material: 431 Stainless Steel with Urethane Sole Insert and Vibration Damping Back Cavity Plate Grip: Cobra/Golf Pride Tour Velvet 50D Shaft: Graphite: Cobra/Aldila VS PROTO-HL 70, 70g; Steel: Nippon NS Pro 1030H, 103g FP Loft Lie Length Swing Weight Offset 3 20 61 39" D1 .225 4 23 61.5 38.5" D1 .200 5 26 62 38" D1 .175 6 29 62.5 37.5" D1 .150 7 32.5 63 37" D1 .125 8 36.5 63.5 36.5" D1 .100 9 40.5 64 36" D1 .075 P 44.5 64.5 35.75" D1 .050 G 49.5 64.5 35.50" D3 .025 S 54.5 64.5 35.25" D3 .000 L 59.5 64.5 35.25" D3 .000 Product image: King Cobra FP irons For more information about the King Cobra FP Irons, visit  online at www.cobragolf.com, .

COBRA GOLF INTRODUCES NEW 2008 KING COBRA S9 IRONS

Advanced multi-material technology for maximum forgiveness, accuracy and distance CARLSBAD, CA (February 6, 2008) –Cobra Golf unveils technologically advanced tools for game improvement in the new multi-material S9 Irons. Building on the successful previous generation, the New 2008 S9 Irons are improved to deliver maximum accuracy, distance and feel. S9 TECHNOLOGY Cobra engineers' 2008 developments made the award-winning S9 Irons even better. The all-new multi-material design features an expanded three-piece polymer topline and urethane sole insert to optimize discretionary weighting for a lower CG and higher MOI. Combine that with the club's low profile and wide sole with a chamfer relief design and golfers can expect maximum versatility and more forgiveness. Wide-Sole, Low-Profile Head Design: Extreme low, back CG and high MOI for high launch, greater distance and maximum forgiveness. Three-Piece Polymer Topline: Lightweight polymer in the topline allows for 13 grams of weight to be redistributed lower in the heel and toe – for an extreme low-and-back CG and enhanced feel. Back Cavity Plate, Urethane Insert: Along with the polymer topline, these technologies enhance feel, while the lightweight urethane insert allows for 10-20 grams of weight to be redistributed to the heel and toe to maximize MOI. Premium Graphite Design YS or Nippon N.S. Pro Shafts: Promote higher launch, greater control and accuracy. King Cobra S9™ irons are available in men's graphite and steel shafts (4-GW) and women's and seniors graphite shafts (5-SW). S9 sets will begin shipping February 8 with a suggested retail price of $960 (graphite) and $840 (steel) per set. KING COBRA S9 SPECIFICATIONS Head Material: Head Material: 431 Stainless Steel with Polymer Topline, Urethane Sole Insert and Vibration Dampening Back Cavity Plate Grip: Cobra/Golf Pride Tour Velvet 50D Shaft: Graphite: Cobra/Graphite Design YS, 55g; Steel: Nippon Pro 900 XH, 90g S9 Loft Lie Length Swing Weight Offset 3 20 61 39" D1 .287 4 22.5 61.5 38.5" D1 .279 5 25.5 62 38" D1 .248 6 28.5 62.5 37.5" D1 .227 7 32.5 63 37" D1 .188 8 36 63.5 36.5" D1 .147 9 40 64 36" D1 .122 P 44 64.5 35.75" D1 .080 G 49 64.5 35.50" D3 .060 S 54 64.5 35.25" D3 .060 L 59 64.5 35.25" D3 .060 product image: King Cobra S9 irons For more information about the King Cobra S9 Irons, visit  online at www.cobragolf.com