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MainFriday, February 26, 2010
Posted Feb 26, 2010, 7:23:00 AM CST by trk.
Callaway Golf (ELY: NYSE) shares were raised to a buy rating from one prominent Wall Street analyst.
Among the reasons cited for the upside on a trade are stabilization in the golf industry from a year ago and a continued reduction its cost structure by management. Hayley Wolff of Rochdale Securities also believes the company will shift its premium ball manufacturing overseas and move its domestic club assembly, currently in Carlsbad, CA., to Mexico, which will provide further cost savings to the business.
The analyst has covered the company for a long time with an outstanding track record. Last year she was the only one who was in front of Callaway’s rebate program for example
Monday, January 18, 2010
Posted Jan 18, 2010, 6:34:00 PM CST by trk.
“There is a good reason to be bullish on India,” says Vivek Mehta, CEO, Callaway India, “We have products across the range - for kids, up to top professionals.” Golf has enjoyed an extraordinary run in India in the last year.
From 150 courses, half of them not of international standards, but today its believed there are around 250, with another 50 being built across India.
There is a feeling that India is becoming a significant market, as TaylorMade is already present there too. The pie that Callaway and TaylorMade are looking to target is at $15-20 million today, and growing at 30% a year.
This could be the start of a new trend where Top Manufacturers open subsidiaries in countries that are strategic for their future growth.
Wednesday, January 13, 2010
Posted Jan 13, 2010, 7:37:00 AM CST by trk.
Callaway Golf Introduces Diablo Edge And Diablo Forged Irons
Maker of the No. 1 irons in golf for 13 straight years launches new lines of longer, more accurate Irons.
CARLSBAD, CA, January 11, 2010 - Callaway Golf Company (NYSE: ELY) today announced the January 15th retail availability of the new Callaway® Diablo Edge™ Irons and the February 15th retail availability of the new Diablo Forged™ Irons. The newest offerings from the Company that has been No. 1 in irons for 13 consecutive years, the Diablo Edge and Diablo Forged irons target two distinct player types and are engineered for distance and accuracy.
Designed with a lower, deeper center of gravity, Diablo Edge Irons feature a more accessible sweet spot that is in line with where most amateurs commonly hit the ball on the clubface. The result is longer, consistent distance and improved accuracy. The Solid Impact Sole delivers smooth turf interaction and is designed to mitigate the effects of heavy and thin shots. It also improves the impact location on the face for greater distance.
"In designing the new Diablo Edge Irons, we've taken our proven technologies and combined them with insight on where average golfers make contact on the club face, then moved the sweet spot accordingly," said Dr. Alan Hocknell, Senior Vice President of Research & Development, Callaway Golf. "The result of that effort is greater distance overall and greater distance consistency."
The Diablo Forged Irons feature a sleek and compact head style with classic lines. With a thin top line, narrow sole, shorter blade length and minimal offset, they provide premium shot-shaping ability for a wide range of golfers. The Diablo Forged Irons are configured for greater distance than other forged irons due to a lower, deeper center of gravity that provides a penetrating trajectory. The forged steel, perimeter-weighted body and precision welded face provide incredibly soft, responsive feedback.
"We used an exceptional combination of materials to design the Diablo Forged Irons," said Hocknell. "The thin, high-strength steel face and the soft, forged steel body allowed us to move the center of gravity lower and create a unique combination of added distance and forged feel."
The Diablo Forged Irons will be available at retail on February 15. The new product introduction retail price is $999 for steel-shafted sets, and $1199 for graphite-shafted sets.
The Diablo Edge Irons will be available at retail on January 15. The new product introduction retail price is $599 for a steel-shafted set. The Diablo Edge Irons are also available in combo sets, which feature six irons and two Diablo Edge™ Hybrids. The combo set with two graphite-shafted hybrids and six steel-shafted irons has a new product introduction retail price of $699. The combo set with two graphite-shafted hybrids and six graphite-shafted irons has a new product introduction retail price of $799. The addition of hybrids to the set greatly benefits players who struggle with hitting their long irons and provides them with greater distance through the entire bag.
For more information on these products and Callaway Golf's complete lineup of equipment, footwear and accessories, please visit www.callawaygolf.com.
Tuesday, January 5, 2010
Posted Jan 5, 2010, 4:16:00 PM CST by trk.
CALLAWAY GOLF'S PRODUCT LINE TOPS GOLF DIGEST'S 2010 "HOT LIST"
Callaway and Odyssey Win Medal Count in Annual Equipment Review for Fourth Straight Year
CARLSBAD, CA, January 5, 2010 – Callaway Golf Company (NYSE: ELY) once again took top honors within Golf Digest's annual "Hot List" issue. The Hot List is a comprehensive golf equipment evaluation conducted by Golf Digest Publications' 32-person team of equipment editors, scientists, player panelists and retailers. Together they considered 403 separate entries for the 2010 Hot List. When the results were posted, Callaway Golf® and Odyssey® combined to earn more medals than any other golf equipment manufacturer for the fourth straight year.
Two of Callaway's new drivers led the way; the FT-iZ™ Driver and the Callaway Diablo Edge™/Diablo Edge Tour™ Driver both earned Gold Medals. The FT-9 Driver was also distinguished with a 2010 Hot List medal.
In the game-improvement irons category, the new Diablo Forged™ Irons announced their arrival with a Gold Medal. One tester said of the Diablo Forged Irons: "This is like jet fuel in your hands. It stays in the air forever." Callaway's new Diablo Edge™ Irons earned a Gold Medal in the super game-improvement iron category. "These clubs are so good even better players should take a look," said one tester of the Diablo Edge Irons. Other Callaway irons and wedges distinguished with 2010 Hot List medals include the X-22™ Irons, X-22 Tour™ Irons and the X-Forged® Wedges.
Odyssey is once again atop the Gold Medal count in the putter category, tying for the most Gold Medals in the test. In the blade category, Black Series® Tour Designs Putter and the White Ice® line both captured Gold Medals. Odyssey's third Gold Medal came in the Mallet category for the White Ice line.
This year's "Hot List" featured an additional section called the Editor's Choice, which focused on the one club that each of the four Hot List judges found "uniquely intriguing, paradigm-shifting or generally remarkable in ways others have overlooked." The Odyssey White Ice 2-Ball was identified as one of these clubs, with Golf Digest saying "[Odyssey's] designs aren't typical, just better, and the new insert somehow plays firm and soft at the same time."
Callaway's new Diablo Edge lineup enjoyed a full sweep of Gold Medals across every category in which the line was nominated. That includes Driver, Fairway Wood, Hybrid, Game Improvement Irons (Diablo Forged) and Super Game Improvement Irons (Diablo Edge).
The February Hot List issue of Golf Digest also contains several Callaway Golf and Odyssey advertisements featuring new, interactive Microsoft Tag technology. These Tags allow readers to snap a picture on their smart phones and instantly view Callaway Golf product videos. Callaway Golf is the first equipment manufacturer to feature such technology within the pages of Golf Digest.
Overall, Callaway and Odyssey won 15 Golf Digest Hot List Medals, three more than the closest competitor. The full list of distinguished products includes:
GOLD MEDAL WINNERS
Drivers
FT-iZ
Diablo Edge/Diablo Edge Tour
Fairway Woods
Diablo Edge/Diablo Edge Tour
Hybrids
FT-iZ
Diablo Edge/Diablo Edge Tour
Game Improvement Irons
Diablo Forged
Super Game Improvement Irons
Diablo Edge
Blade Putters
Black Series Tour Designs
White Ice Series
Mallet Putters
White Ice Series
SILVER MEDAL WINNERS
Drivers
FT-9/FT-9 Tour
Fairway Woods
FT-iZ
Game Improvement Irons
X-22
Players Irons
X-22 Tour
Wedges
X-Forged
Thursday, May 28, 2009
Posted May 28, 2009, 1:17:00 AM CDT by trk.
Callaway Says Some Tour i Golf Balls Exceeded Weight Limit
Callaway has asked the USGA to remove the Tour i ball with a 
sidestamp from its list of conforming golf balls because some may exceed the USGA's weight limit.
In a release on the company's Web site, Callaway explains, "The deviation in ball weight was traced to a manufacturing anomaly that occurred on two days in mid-2008." Callaway went on to say that less than 1% of Tour i balls were affected. Theoretically, the heavier balls could fly farther on well-struck shots.
Going forward, Tour i balls will be marked with a sidestamp that has two dots on either side, like this one: 
.
The only golfers this will truly affect are professionals and elite amateurs. Starting in June, those golfers will need to use the ball with the two-dot sidestamp. All other golfers may continue to use the former version of the Tour i ball, even for rounds that are counted toward handicap calculations.
